Pickbench
Sample report

AI Brand Chart: Cruise lines, latest edition 2026-w42

5 AI models, 60 buying scenarios, edition 2026-w42, data as of October 17, 2026.

Brand names only: the models saw each option as a brand name, with no product facts, and answered from their own knowledge.

Fast panel: the fast or small current models of each vendor, not the full flagship panel.

Tiers, not strict ranks

How to read this

A position is only the order of the estimates, and arrows show how that order moved since the last edition: brands in one tier cannot be told apart from its leader at 95% confidence, and each rank is an interval. Rails show the conditional pick share (among answers that picked a brand) in shortlists of 4 (chance is 25%).

Changed beyond noise: for this brand alone, the 95% interval of its share change excludes 0. Lineup or panel changes between editions can cause it too, and it is never a rank claim.

Display order since the last edition, not strict ranks. Moves without a badge are within the margin.

Changed beyond noise: for this brand alone, the 95% interval of its share change excludes 0. Lineup or panel changes between editions can cause it too, and it is never a rank claim.
  1. 1NewAzamara CruisesTier 1, rank 1 to 6New on the chart in this edition.53% (40%–65%)1 week
  2. 2NewCrystalTier 1, rank 1 to 6New on the chart in this edition.51% (39%–63%)1 week
  3. 3NewVikingTier 1, rank 1 to 6New on the chart in this edition.49% (39%–59%)1 week
  4. 4NewNorwegian Cruise LineTier 1, rank 1 to 8New on the chart in this edition.31% (20%–43%)1 week
  5. 5NewVirgin VoyagesTier 1, rank 1 to 8New on the chart in this edition.27% (17%–39%)1 week
  6. 6NewWindstar CruisesTier 1, rank 1 to 8New on the chart in this edition.26% (17%–37%)1 week
  7. 7NewRoyal CaribbeanTier 2, rank 4 to 11New on the chart in this edition.19% (10%–29%)1 week
  8. 8NewCarnival Cruise LineTier 2, rank 4 to 11New on the chart in this edition.8% (2%–19%)1 week
  9. 9NewMSC CruisesTier 2, rank 7 to 11New on the chart in this edition.6% (2%–12%)1 week
  10. 10NewDisney Cruise LineTier 2, rank 7 to 11New on the chart in this edition.4% (0%–13%)1 week
  11. 11NewMargaritaville at SeaTier 2, rank 7 to 11New on the chart in this edition.1% (0%–10%)1 week